Master the timing of your email marketing with MailerLite

My local car dealership kept emailing me for a while, offering a deal to trade in my vehicle. From their perspective, the timing was right because I purchased my car seven years ago. But I’d already paid off my car, so I had no interest in their message. (In fact, I told them to stop bugging me.)

Timing matters if you want your marketing to encourage action. With MailerLite, your email marketing can seize the right moment every time. You can easily send newsletters, run targeted email campaigns, and segment subscribers for even deeper personalization. Best of all, MailerLite has a built-in workflow builder that lets you trigger email campaigns from specific behaviors—like a subscriber clicking a link—so you can nurture your audience at the right moments. 

Of course, you need subscribers first. Fortunately, you can create a simple Zap (our word for automated workflows) that automatically creates or updates MailerLite subscribers whenever a new Webflow form is submitted. That way, you can capture new leads from your website and begin nurturing them through email. 

The problem: Your website is getting a lot of traffic, but your leads lose interest by the time you email them.  

The solution: Connect Mailerlite and Zapier to start nurturing leads at the right moment. Automatically add new Webflow form submissions as new or updated MailerLite subscribers.

Ready to try it yourself? Get started with our pre-made workflows called Zap templates. Click on the template below, and we’ll guide you through the setup process. It only takes a few minutes.

Zap rating: Beginner

Pro tip: Don’t use Webflow for your website? No problem! MailerLite connects with other website builders through Zapier, so you can translate that website traffic into new business.

This is the start of all you can do with MailerLite and Zapier. Zapier supports thousands of apps so that you can automate almost any task at work. Start building your Zap now with MailerLite, and see what you can create.